Devon Pike on The Marketing Playbook Podcast with Mark Friedman: President of Baggallini

Chloe Songer and Stuart Ahlum on The Marketing Playbook Podcast with Mark Friedman: Co-Founders of Thousand Fell

Ok! Welcome back to my podcast: The Marketing Playbook with Mark Friedman! Presented by Details Interactive. Here, you’ll take away 3 game-winning marketing plays every episode to take back to your team. I’m your host, Mark Friedman, and my career has been focused on direct-to-consumer marketing; direct mail, physical retail, and digital commerce.

This is Episode #30 and today’s guests are Chloe Songer and Stuart Ahlum. They are the Co-Founders of Thousand Fell. Listen to the episode on Apple PodcastsSpotifyGoogle Podcasts, and your other favorite podcast spots – subscribe and leave a 5-star review if you have your playbook!

Podcast Episode #30: Chloe Songer and Stuart Ahlum – Co-Founders of Thousand Fell

Chloe Songer and Stuart Ahlum, the Co-Founders of Thousand Fell, add their page to the Marketing Playbook. Hear how to learn from some of the top retailers and CPG companies, surround yourself with great people as soon as you can, tell your brand story to the consumer, how Chloe and Stuart met in China, and what she learned from the GAP training program. This episode covers everything from startup lessons to the manufacturing landscape in China. Here’s a small sample of what you will hear in this episode:

  • What is a remarkable story about Chloe and Stuart’s lives
  • What is Thousand Fell and what makes it different
  • How does sustainable manufacturing work
  • What products does Thousand Fell sell
  • Are they dropshipping for wholesale accounts
  • What surprises has Chloe seen building Thousand Fell
  • How are they approaching digital marketing
  • Could Thousand Fell become a lifestyle brand

Connect with Chloe and Stuart at and on Instagram at @Thousand_Fell, @ChloaMarie, and @StuartAhlum.

Let’s open the playbook. Ready? Break! Check out the episode, show notes, and pictures below for much more detail.

Show Notes

Chloe Songer and Stuart Ahlum on The Marketing Playbook Podcast with Mark Friedman: Co-Founders of Thousand Fell

What is The Marketing Playbook with Mark Friedman?

Mark Friedman (that’s me) knows direct-to-consumer marketing. The 30+ year industry veteran has served as the President of eCommerce at Steve Madden, Chief Marketing Officer of Brooks Brothers, mentor to dozens of startups, and even youth sports coach. You’ll take away 3 fundamental tips every episode to help your team knock it out of the park, and draw up strategies for digital marketing, eCommerce, customer monetization, and pivoting with the brightest all-stars in business. Do you have your playbook?

How can I work with Details Interactive?

That’s it! Today’s game balls go to Chloe Songer and Stuart Ahlum. Thank you, Playbook Marketers, for listening. If you want to check out more pages of The Marketing Playbook, make sure to subscribe on your favorite podcast spot and leave us a 5-star review on Apple Podcasts. You can also follow us on Twitter at @DetailsInteract and learn more at Until next time, The devil is in the details.

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